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G2 Head of Market Research in Helena, Montana

About G2 - Our People

G2 was founded to create a place where people will love to work. We strive to create meaning in work and provide more than just a job: a true calling. At the heart of our community and culture are our people. Our global G2 team comes from a wide range of backgrounds and experiences, and that’s what makes our G2 community strong and vibrant. We want everyone to bring their authentic selves to work, and we do this through our company and team events, our G2 Gives charitable initiatives, and our Employee Resource Groups (ERGs).

Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic global team and help every person reach their personal peak.

We support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO. Click here (http://culture.g2.com/benefits) to learn more about our benefits.

Due to Covid, G2 is currently operating fully remote until it is safe to return to the office.

About G2 - The Company

When you join G2 (http://www.g2.com/) , you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 million people come to G2 to inform smarter software decisions based on honest peer reviews. Authenticity is our focus, and every day we help thousands of companies, and hundreds of employees, propel their potential. Ready for meaningful work that starts and ends with compassion and heart? You’ve come to the right place.

G2 is going through exciting growth! We’ve recently secured our Series D funding of $157 million, which will further allow us to grow and develop our product and people. Read about it here (https://culture.g2.com/news/g2-series-d-announcement) !

About The Role

G2 is seeking a Head of Market Research to lead its Market Research team. The Head of Market Research will act as both a technology subject matter expert, ensuring the accuracy and development of a broad group of software markets, while supporting and coaching a team of analysts in doing the same.

The Head of Market Research is responsible for coaching and driving the strategic direction for a team of analysts responsible for researching, writing and advising buyers and sellers about trends and products in given software markets. The Head of Market Research retains their own subject matter expertise in a broad set of given markets, and acts as a liaison, connecting internal and external stakeholders to relevant expertise when required. They drive and evangelize for the broader team’s strategic direction and output, their market, and coaching their team of analysts to similarly grow their markets.

In addition, the Head of Market Research is expected to proactively lead cross-team initiatives with sales, marketing, and other relevant teams throughout G2 to drive revenue. They should lead by example and assist their team in working collaboratively throughout the company.

You would be successful if you describe yourself as:

  • A combination of a doer and strategist at heart, acting as a people-first player coach who can inspire a team to drive impact.

  • Self-motivated individual with exceptional writing and verbal skills and an analytical eye to help G2 tell meaningful, data-driven stories and share insights and trends in interesting ways.

  • Recognized authority with established market presence globally through published articles, regular posting cadence, and key industry events.

  • Key subject matter expert proactively supporting G2 sales strategic planning, account management, and partnership efforts shaping market leaders’ opinions.

  • Excited to guide and contribute to strategic discussions about G2’s market position.

  • Has a proven passion for the role that technology plays in business, and how it delivers benefits.

  • Sought after for advice and external industry views to guide market trends.

In This Role, You Will:

  • Management : Lead, motivate and grow Market Research Managers and Directors, as well as their team of analysts. Support them in day-to-day activities as well as long term professional development taking into account broadening market exposure for the team. Provide mentorship, guidance, and support in progressing their careers. Establish processes to improve team impact. Optimize the delivery and results of the team’s work within G2 and the Software Industry.

  • Collaboration : Establish strong relationships across the G2 organization, customers and partners to manage team alignment with creativity and transparency needed to achieve business goals. Act as the connectors for analysts to other sources of subject matter expertise inside and outside the organization. Evangelize for the impact of the analyst team and the direction of the Market Research roadmap across the organization. Collaborates with the rest of the G2 Product R&D and market facing teams to develop and deliver new types of research offerings generating significant business impact with the support of team subject matter experts.

  • Cultural Advocate : Celebrate the success of the team and connect each analyst to the value they are providing to the company and those around them.

  • Category Expertise : Acknowledged subject matter expert on multiple software markets and organizational digital transformation initiatives and a sought after expert on broad trends.Thought-leadership: A demonstrated thought leader in the B2B Software Industry with the ability to deliver credible content in a variety of written and presentation formats on the subject. Experience writing with data, and eagerness to use G2 data to enhance their narratives. Establishes playbooks and shares best practices to demonstrate and help other team members do the same.

  • Category development : Lead and inspire team with the appropriate actions to grow the business in the critical categories through sales support, business development, partner development and other methods as necessary. Assist in driving the direction of the category roadmap within the Product R&D Team. Turns opportunities into results.

  • Ecosystem relationships : Take a proactive approach to connecting with key software business, partners, and customers in the SW ecosystem and coach other team members to do the same. Lead and redefine G2’s Lead Analyst program, providing white-glove service to key customers in partnership with sales; delegate related activities to team members.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.

  • Bachelor’s degree required - or equivalent, relevant work experience with documented achievements in specific subject matter expertise

  • Superior verbal and written communication skills

  • 15+ years demonstrated ability to motivate and coach a team

  • 15+ years of technology markets experience

  • 15+ years of demonstrable track record in content development and delivery

  • 10+ years of proven experience as an industry analyst

  • 5+ years leading a virtual or global team

  • Demonstrate the ability to confidently present thought leadership and the G2 Research message at all levels

  • Self-starter requiring minimal direct oversight

  • Excellent collaboration skills, able to influence across G2

  • Strong time management skills

Our Commitment to Inclusivity and Diversity

At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here (https://culture.g2.com/commitments) .

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