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Salesforce.com, Inc Product Marketing Manager, Fundraising in Helena, Montana

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing

Job Details

POSITION SUMMARY:

We are looking for a hardworking, self-directed product marketer who will be responsible for providing a comprehensive view of the fundraising market, our customers, and driving marketing strategies that deliver against customer and company needs. This role typically focuses on developing and executing launch, demand generation, sales enablement, and lead generation strategies for our fundraising products.

This is an outstanding opportunity that can impact thousands of nonprofit organizations, while working on the world’s most innovative platform for delivering impactful applications. The team is one where self-directed individuals thrive, and one where your vision for growing the impact of technology and education in the social change sector can be realized.

The product marketer will be required to be knowledgeable and enthusiastic about leading the development, execution, and strategy for effective positioning of products to our nonprofit fundraisers in a way that is clear and compelling. Our Product Marketers work cross-functionally with every team within Salesforce.org; from diving into the market to develop extensive market subject matter expertise to launching new products, and working internally to refine internal sales enablement content and market-facing collateral.

RESPONSIBILITIES:

  • Partner with Salesforce.com and Salesforce.org Product Management to understand the product strategy. Translate product functionality and benefits into compelling marketing messages.

  • Build and execute product launch plans that are fully synced with business & revenue goals and align with pipeline generation targets.

  • Collaborate with Content, Campaigns, and Digital Marketing teams to define and drive innovative awareness and demand campaigns and events strategies to support business objectives and build demand.

  • Develop customer-facing materials that clearly articulate the value of our products. Deliver webinars, datasheets, solution guides, demo videos, and other content for all funnel stages. Create forward-thinking and compelling customer-facing presentations.

  • Produce effective sales enablement materials, such as cheat sheets, FAQs, and competitive information, making it easy for Sales to understand product offerings and key positioning.

  • Ensure Salesforce.org is viewed as a thought leader in the nonprofit sector and help evangelize the value of our solutions.

  • Confidently deliver presentations to audiences of all sizes (ranging from one person to hundreds of people)

  • Track, measure, and report against objectives.

PROFESSIONAL EXPERIENCE/SKILLS REQUIRED:

  • 5-7+ years of experience in product marketing

  • Marketing/Fundraising experience at a nonprofit a plus

  • Demonstrated ability in launching and growing innovative products, preferably with a familiarity of the cloud/SaaS and CRM

  • Understanding of fundraising market landscape and competitors

  • Top-notch messaging, positioning, and storytelling, with experience crafting compelling marketing content

  • High energy, personable, innovative, creative

  • Stellar public speaking skills

  • Persuasive communicator to build momentum and buy-in from other teams

  • Proven track record in performing well in a fast pace environment

  • Organizational skills to effectively manage competing projects with tight deadlines

  • Exceptional team player with proven ability to lead through influence

For Colorado-based roles: Minimum annual salary of $99,200. You may also be offered a bonus, restricted stock units, and benefits

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form (https://careers.mail.salesforce.com/accommodations-request-form) .

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits.

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesforce.com (http://salesfore.com/) or Salesforce.org .

Salesforce welcomes all.

Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world.

Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the “Most Admired Companies in the World” and one of the “100 Best Companies to Work For” eleven years in a row, and named “Innovator of the Decade” and one of the “World’s Most Innovative Companies” eight years in a row by Forbes.

There are those who choose to work with the best and brightest. And then, there are those who want to do more than just a job. They are the ones improving lives, not only their careers. Having an impact now instead of later. Doing something that’s so much bigger than themselves, an industry, and their company.

We believe everyone can be a Trailblazer. Join Salesforce and discover a future of new opportunities.

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